Day Dreaming of Donuts in Birmingham

Day Dreaming of Donuts in Birmingham

donutslider2.jpgIf somebody was to ask me to think of the thing I was most passionate about the majority of people would be relatively safe in the assumption that I would say food without any hesitation. I think about it to the point where I have seen fit to write about it for over 3 years so far, so it goes without saying that I want to meet, talk to and ultimately learn from other like minded individuals that love it as much as I do.

I love talking to people who have a deep seeded, hard wired love for food and drink and I feel like that comes across fairly well when I have worked with now stalwart friends of the blog like Wayland’s Yard, Feast Foods and Rub in the past, so naturally finding more people and organisations like this gets me quite excited. So it is no surprise that I am so enthusiastic about unearthing a hidden gem in Birmingham that I think represents food in its purest form. A new labour of love that is being developed from the ground up, with honest, genuine food and a lot of hard work. That labour of love is Donut Day Dream, run by a certain Jonathan Barrow.

I discovered the delights of Donut Day Dream while on an all day eating and drinking session with my girlfriend in Birmingham. I had already visited Purity bar, The Alchemist, India Brewery in Snow Hill and Lost and Found so by now I severely needed something to soak up some of the alcohol slowly beginning to rush to my head! Upon wandering around the market as I quite like to do I stumbled upon a stand that was covered with an array of fresh, crisply presented, glistening donuts that made us both stop in our tracks. I had a quick chat with Jonathan and decided to go for one of each of his remaining stock, it was nearing the end of the day for him and they had clearly sold super well! I took an Apple fritter, Chocolate, Smarties and a dream Glaze.

We dragged our now quite wavy selves over to near the church and sat on the marble wall to take a look at what we had got our hands on and straight away the apple fritter seemed to jump right out of the bag and into my mouth. Guilty. What followed was a rush of rich, sweetness and a twinge of warm spice that complimented the apple perfectly. Would have been superb with a coffee or any hot drink frankly.

Next was the Chocolate and the Smarties, both very similar but I really like Smarties so sod it I got both. Again the rich buttery brioche dough really shone through and was complimented by the velvety chocolate that adorned its bronzed, crispy crown. It was banging to be fair!

Last but not least was the Dream Glaze… A very simple and incredibly well executed piece of confectionary that stands out for its pure, unadulterated self being bold enough to stand up against the other, more complex donuts in the range, very good indeed. All of them can put up a hell of a fight when put next to those other ‘Krispy’ varieties that are scattered throughout service stations and Tesco stores across the land… they are poor imitations of a truly well crafted product such as Jonathans. top marks.

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I managed to catch up with him properly to see how things were going and what got him started on his journey…

 

Phil: First of all thanks for lending me some of your time to answer some questions for me, I found your stall a few weeks ago and really wanted to get in touch and get involved. I suppose the first question is how long have you been making these badboys?

Jonathan: It’s my pleasure to take some time out to answer some questions and give the reader a little more insight into me and my company, so thank you. So, my business has been open now for just over a month, and have been selling to the public in this time but it has taken me around 6 months to get the dough just right, adding and subtracting ingredients, getting the rise times and rise temperatures just right.

Phil: The quality is right there man. As I have touched on in the rest of the article I loved every minute of all them. Do you have a favourite?..

Jonathan: Well, of course as you can imagine I love all my creations, but out of the first 5 flavours I would have to say the apple fritter. The warm, soft, sweetness and spice of the apples as you bite into the donut is just another level of delicious.

Phil: Its a pretty ballsy move going into business in a competitive market, in the days of ‘big brand’ Donuts at service stations and Tesco, what inspired you to take the plunge?

Jonathan: Well I believe whole heartedly in my product and after being in business for the last month or so, I have realised I have come up with a product that people love and are willing to make the trip back to my stall to get their donut fix. What inspired me in the beginning was the fact you have very little choice for this snack choice in Birmingham and I believed that I could come up with great creations that the general public would fall in love with.

Phil: What sets you apart from those ‘big brand’ donuts? I wont mention the name they don’t need the PR…!

Jonathan: What sets me apart from the big brands is the love, care and time I have put into my product and branding. From my dough, to fillings, to toppings many are made from scratch. We don’t use any fillers, preservatives or colourings in our donuts which I believe makes a huge difference to taste and texture.

Phil: So what’s the long term goal for you? Where would you like to be with DDD in 5 years time?

Jonathan: The long term goal for Donut Day Dream is to be, the go to place within the Birmingham and surrounding areas for good quality donuts. The aim is to have multiple outlets, at the same time cater for other businesses and events, including coffee shops, food festivals, weddings, parties etc.

Phil: If you could pitch your donuts or even your business as a whole to my readers, how would you do it?

Jonathan: Well, first of all, my name is Jonathan, I’m 30 years old and my main passions in life are family, food and fitness. I have always wanted to run my own business, and from a young age have had a passion for cooking and baking. Once I decided that donuts were the way to go, I started experimenting with different recipes and flavours, and understanding the science behind making donut dough. From the beginning I knew that quality ingredients and taste had to be top priority. I respect honest food, and believe the consumer would value that my dough consists of 100% natural ingredients. I love what I do and my heart and soul goes into each and every single donut, so when a customer tastes my product and I hear that ‘ummm’ it makes it all worth while. In the 6months leading up to opening I literally sat and dreamt about most aspects of the business, including branding, flavours and the overall vibe I wanted customers to feel. So this is how I decided the name ‘Donut Day Dream’. To the many people this blog may reach I hope by reading you’ve been tempted to come and visit us, taste our donuts, have a chat and tell us what you think. And finally for people who don’t know, where can they find you? We are currently located in the Birmingham outdoor Bullring markets on stall A3. You can also keep an eye out for us at various festivals and events. We have recently done a yearly Barbados festival in Coventry ‘A lil bit of bim’ at the Coventry and Warwickshire sports club, where we SOLD OUT! And we have the Birmingham coffee festival coming up on the 1st and 2nd of July at the custard factory.

Phil: Thanks man, I honestly wish you all the best and hope that this brings a few more people to the stand and helps you grow. We need more people like you takings risks to deliver some good produce to people that isn’t churned out on a conveyor belt. I know what I would choose.

You can find out more about Donut Day Dream here: Donut Day Dream… Click here!!!!

 

 

#BSB BREW SHACK BBQ

#BSB BREW SHACK BBQ

Today I have finally completed work on the rebranding, reimagining and repurposing of my long time love affair with food and drink, my blog. I have spent weeks trying to get everything to feel right and making sure it fits everything that I wanted it to be. I mean, the site is an outlet for my own culinary designs, my experiences and a platform for other people who have a likeminded approach when it comes to food and drink.

Why change?

After and unfortunate mishap in renewing my domain name for Hungry Buck, I took it as a sign that things needed to change. My tastes had changed since I started HB and I felt like it didn’t reflect where I was coming from anymore, it needed to be more of a representation of the food I was eating and the things I was doing day to day.

Reasoning:

  1. BEER. I work with beer, I’m incredibly passionate about it and what is happening in the industry and the creative, incredible beers that exist today as opposed to 10 years ago.
  2. BBQ. I am obsessed with the concept of true BBQ. Whether it is coming from my smoker or from someone else’s grill, the process and the art of being able to smoke or cook meat over coals awakens something primal within me. There is nothing better.
  3. CULTURE. Lets be fair whether its new age craft beer bars, passion project coffee shops driven by people who deliver something truly unique and special such as friend of the blog Wayland’s Yard or fun and unapologetically obtuse food from the likes of our other close friends at Rub Smokehouse… it is all about the culture. Bringing people together for the love of doing things the right way, you have all inspired this new look and it is people like you guys that continue to drive the culinary transformation that the UK has been in for the last 5 years.

 

What’s next?

No spoilers… but the weather is getting better. Prime smoking weather. Plenty of beer to get through and some exciting work coming up with Wayland’s Yard, Rub Smokehouse on their new menu and a brilliant new Donut project coming out of Birmingham… that is just a taste. There is PLENTY on the horizon so stay tuned. Content will be coming your way soon. Bigger and better than ever,

 

I can’t wait to get stuck in and build BSB up from the ashes of a great run with Hungry Buck and into something totally new, fun and interesting. It is the beginning of a new chapter this year for me, my work and this site. Time to embrace the change and make some waves!

In the meantime… here’s to a fresh start.


Local heroes: Feast Foods

Local heroes: Feast Foods

Something that has always really bothered me in Wolverhampton is the lack of choice when it comes to food and I am mainly referring to the city center, as there are a few small independent businesses that have fashioned a place for themselves within the boundaries of WV, but the city centre has always been a bit of a joke. If your satisfied with KFC, McDonald’s and Subway then you’re going to love it here but the majority of us (millennial’s especially) want and need a lot more. We are all increasingly enthusiastic to experience new things and try food and drink we maybe haven’t had access to before.

This is why I am trying to do a series of write ups centered around the few local newcomers that are trying to make a difference and offer us an element of choice, innovation and food with some heart. If you are local and you care about food enough to take a leap of faith on that idea that you have had bubbling away under the surface for as long as you can remember, then we want to speak to you. Whether your making waves in Wolverhampton or within your own town or city, you deserve as much spotlight as we can give you.

First off the bat is the wonderful Feast Foods. Feast Foods are a vegan and vegetarian food delivery service based in Wolverhampton that offer clean, natural lunches available Monday to Friday and right to your place of work. After trawling through the city streets desperate not to settle for a Sainsbury’s meal deal many times it is music to my ears knowing that someone is putting their energy into giving people a healthy alternative to the usual suspects. I caught up with the mind behind Feast foods, Nadiah to find out more.

Hi Nadiah, so How did Feast foods come about?

I have always enjoyed making a lovely lunch to look forward to – it’s all I think about and I count down the hours until I get to sit and eat something delicious. Everyone would comment on my lunch that I had rustled up and would always ask for a little taste. There was defiantly a lot of food envy going on! It wasn’t until a friend of mine approached me to make what I was going to have for lunch for him as well, that I started making extra lunches for friends and family. Before I knew it, friends of friends and colleagues were asking if they could also order a lunch from me, and so FEAST was born. It’s as simple as that.

Who are the Feast foods team?

Me, myself and I. The FEAST team simply consists of just me (Nadiah). I am the brains behind FEAST and I cook every order myself. I do everything.

Are you looking to challenge the common attitudes towards vegan and vegetarian diets? Some people might think it can be quite limiting.

 I am not necessarily trying to convert people to become a vegan or vegetarian. However, I do think it is very important for people to understand where their food has come from and what they are eating. People are not aware of the health and environmental issues eating meat and dairy have, and there’s a misconception that a meal has to contain meat or dairy to be tasty.

For me FEAST is not only about creating healthy vegetarian and vegan dishes but also a way to educate people on what they can eat with it being not only tasty but healthy too. For instance, did you know…

‘Vegetarians and vegans live, on average, six to 10 years longer than meat-eaters.’

 ‘A typical pig factory generates the same amount of raw waste as a city of 12,000 people. According to the Environmental Protection Agency, raising animals for food is the number-one source of water pollution.’

My father, who is Jordanian used to make me the most amazing home cooked Middle Eastern dishes when I was younger. I never appreciated it until I went to university in Brighton and didn’t want to eat these unhealthy, tasteless ready meals. So, I put my apron on and started to experiment in the kitchen. Everything was cooked fresh and I developed an understanding and appreciation towards food, and some very happy, well-fed flat mates! My mind and body benefited from eating well.

Given we are currently experiencing a national obesity crisis, I think it’s more important than ever to reassess what we are eating. We should be eating all these beautiful natural fruits and vegetables instead of constantly grazing on foods that have effects on our bodies and the environment.

With your concept being so unique in the area, do you think Wolverhampton has more potential when it comes to food? 

 Definitely – Wolverhampton has huge potential when it comes to food. Compared to other cities, it’s very difficult to find somewhere to eat in Wolverhampton, especially for vegetarians or vegans or those looking for a healthier option. I really struggle to eat locally and find this frustrating.

I believe we need to give people more options than always eating at fast food chains. If we only provide these unhealthy choices it is impossible to make a healthy choice. People are now interested in keeping fit and changing their food diets so we should be offering the people of Wolverhampton a chance to use their palates instead of eating processed food.

I believe FEAST is the first step towards this, and offers people in the city an affordable way to eat at least one meal a day that is meat free, fresh, healthy and delicious. I hope others start to see the potential in Wolverhampton and continue to invest in the city’s food industry.

If you could suggest one of your dishes to convert somebody who wasn’t sure about veganism, what would you pick?

I would suggest the Black Bean Chilli with Nachos. It is so tasty! It is packed with aromatic spices, rich in flavour and completely addictive. Made with crisp peppers, black beans, mixed beans and served with mini garlic nachos, it is so simple but always a satisfying lunch.

 Whats everyones personal favourite dish from your menu’s so far?

 With an exception to the Black Bean Chilli dish I get asked frequently for the Falafel Salad Box to be put on the menu. I make authentic Middle Eastern falafel, which is served with homemade houmous, soy tzatziki, flat bread and a mixed salad. I also sell this dish in my new food trailer

Where would you love to see Feast Foods in 2 years time?

 I would love to have café or coffee shop serving delicious healthy veggie and vegan food and craft coffee. I used to work for a coffee roastery in Brighton and miss having a beautiful coffee now that I have moved back home. If I could bring this to Wolverhampton too, I would be really happy for completely selfish reasons. I would also like FEAST to be doing frequent events and food festivals with our new trailer.

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Finally, anything you would like to say to the readers?

 I really believe that Wolverhampton needs and deserves new, fresh and healthy food options. At FEAST, my mission to fill this gap by designing exciting dishes with fresh and nutritious ingredients at an affordable price.

90% of my customers are meat eaters and all of them keep coming back to order FEAST lunches because they feel happy and healthy for eating natural, meat free, delicious food. FEAST gives the people of Wolverhampton the chance to have a choice to eat delicious, nutritious and healthy lunches!

I am very passionate about contributing to where I live and hope this can make a real difference. Equally, I look forward to one day being able to provide jobs to people in Wolverhampton who share the same work ethic and passion for food that I have.

 

Thanks to Nadiah for giving up her time to tell us more about Feast foods and helping to diversify options available to the local community. It’s a brave move starting any business but starting up something that goes against the grain is even more bold. I wish her the best of luck in the future and hope you all support her if you can. You can find FF on Instagram for some beautiful examples of their dishes and visit The Feast Foods website  to get involved!